Bold moves for a better world

Women’s Forum, a brand that makes the voices shaping our world resonate.

After 20 years of commitment, the Women’s Forum wanted to strengthen its visibility and impact with an identity capable of embodying its international mission: amplifying the voices driving the economy, culture and society towards greater inclusion.

Carré Noir created an identity built around a strong visual asset: a distinctive “W”, conceived as a symbol of unity, pride and movement.

Both logo and graphic language, the W structures the entire visual system. Deployed across editorial content, signage, events and digital communications, it gives the Women’s Forum a coherent, contemporary and instantly recognisable expression.

Combined with a vibrant colour palette and confident typography, the new brand territory conveys the energy of those working to build a more inclusive world.

Unveiled to mark the Women’s Forum’s 20th anniversary and its “COURAGE – Bold Moves for a Better World” theme, the new identity reinforces the Forum’s role as an international platform for influence and turns the W into an emblem for those who are moving the world forward.